BUSINESS
Hyangmiam is a long-established brand that represents the history of udon served at Korean highway rest areas.
Directly operated by Dongsung Foods, Hyangmiam is a specialized udon-focused foodservice brand that has been refined and differentiated over the past 20 years to meet the unique characteristics of the highway rest area market.
As a premium udon restaurant brand found at highway rest areas, Hyangmiam enhances the joy of travel by elevating the quality of rest area udon.
A warm bowl of Hyangmiam udon adds comfort and enjoyment to every journey.
Going beyond the boundaries of highway rest areas, Hyangmiam continues to engage more actively with consumers.
Through a technical partnership with an authentic Japanese bonito manufacturing specialist, we deliver the distinctive, hard-to-replicate flavor of Sanuki-style udon broth—crafted with dedication and expertise.
With this foundation, Hyangmiam will continue to grow as Korea’s leading udon brand.
Products are manufactured in a safe and hygienic HACCP-certified facility.
Efficient logistics systems ensure fast and accurate delivery.
With accumulated expertise, Hyangmiam operates advanced, reliable foodservice spaces that customers can trust.
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